ABOUT

Meet Rai. He's the 'team'...



WHAT'S THE OFFER? 
Easy. I’ll bring your brand, products or service to the attention of the relevant media and key opinion-makers, not to mention consumers who might be interested in buying whatever it is you’re selling, be it a product or a service. Because, when it comes right down to it, that’s what actually matters. 

BET YOU CHARGE THE EARTH 
Nope. I deliver exactly the same results as a large agency does but charge a fraction of their rates. Because you're only paying for me and my expertise, not for that bevy of account execs in the corporate team pic. Project, retainer, month-by-month, short-term support for your existing marketing/PR team... whatever basis works best for you. 

WHAT'S THE FIRST STEP? 
Get in touch for a consultation. Using the trusty AMEC Integration Evaluation Framework, I will give an honest appraisal of your current communications strategy, show you how your outcomes rate against those being achieved by your competitors and then tell you what I can do to help you reach your business goals quicker. 
WHO WILL I BE DEALING WITH? 
Me, Kulwinder Singh Rai, a former national newspaper journalist and magazine editor. 

AND NOW? 
A UK-based B2B and B2C PR and Communications professional with more than 30 years of experience.

ELABORATE... 
I started out as a journalist in 1989, working on some of the best technology and automotive titles in the UK before going freelance for newspapers like the Evening Standard and The Daily Telegraph. Having been on the receiving end of PR efforts both dazzlingly good (exceedingly rare) and tediously indifferent (the norm) for most of that time. I knew I could do better so I established RAI PR Ltd in 2002. Have been forging relationships and getting ace coverage for clients ever since, longer than most PR agency account execs have been alive. 

SO YOU UNDERSTAND TECHNOLOGY? 
Yup. I spent 13 years writing about it for the media (you can learn more by visiting my LinkedIn profile) and have spent the last 18 years explaining tech to other journalists. My curiosity seemingly knows no bounds. I specialise in demystifying the impenetrable. 

SO, GOOD CONTACTS? 
Got the best in the business. Try me... 

ANYTHING ELSE? 
I’m exceedingly flexible, will always go the extra mile and will NEVER blow smoke up your proverbial. 
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